Armenian bookmaker TotoGaming has embarked on a strategy of introducing considerable improvements to the omni-channel operations, especially in its provision of 파워사다리. Over the past two decades TotoGaming has evolved one of the largest networks of retail operation in the region, with the company making great progress through its try to provide customers with the best the market has to offer. This includes both enhanced web and mobile presence.
TotoGaming Board Chairman Suren Khachatryan explained that the company puts a great emphasis on a strategy of multiplying the number of live events and the quantity of live markets per event, since it tries to satisfy growing demands of clients for quick and reliable information.
“Quite recently we now have significantly increased our in-play betting offerings,” he explained. “We have a clear take a look at the brilliant future of Armenian sports betting market; therefore we focus our efforts on enriching the in-play offerings in both number and quality.”
Khachatryan said he highly appreciates the collaboration by using these video content providers as IMG, Perform, Sportsman and Betradar, which enables the organization to provide around 50,000 live-stream events to customers annually. “Due to high quality products in our providers, we anticipate over 30% increase of in-play betting,” he added.
TotoGaming increased its in-play coverage in Q3 to 18,000 matches monthly and aims for over 20,000 per month in the end of year. Khachatryan believes the next phase in broadening the collaboration featuring its providers will move the organization to your higher level in the modern, user-friendly gaming and sports betting world.
This year the company released the mobile version of the Online Sportsbook, which include all video-streaming materials and products through the leading content providers.
Already during the first weeks of the release, the mobile channel increased the company’s total revenue volume without cannibalising its existing online turnover.
Khachatryan commented: “We intend to follow up with new trends in modern gaming and sports betting developments by implementing a lot more innovative technologies and has, basing our services on official data answers to provide our customers with fast and accurate data.”
TotoGaming also places a lot of emphasis on customer service and provides online 24/7 support services to maintain that goal. It offers also taken a ‘special approach’ to its customer experience simply by making its ui comfortable and appealing to the end user, and all of this within the company’s adherence to the principles from the responsible gaming.
TotoGaming’s partners have got all been keen to show their support for your bookmaker’s ambitions. Freddie Longe, VP, Head of Gaming for IMG Media, commented: “We are needless to say thrilled to verify TotoGaming being a new partner to our own premium streaming service. The collaboration will take some of Europe’s top Football, Basketball and Tennis tournaments to Armenia. We expect ioyqow expanding our relationship with TotoGaming later on years because they take sports betting to your higher-level in Armenia.”
Daniel Fenner, Managing Director, UK for Sportsman, added: “Live streaming has become an integral part of every sportsbook so we are looking forward to jointly develop the most effective product for TotoGaming’s customers. Our company is pleased to welcome TotoGaming amongst our clients and are looking forward to an extended and reliable cooperation.”
John Harlow, Head of Sales-Betting for Perform Group, said: “It is a good pleasure to provide TotoGaming with our Watch&Bet content, and i also anticipate forming a lengthy lasting partnership together.”
Meanwhile Eduard Blonk, Managing Director Sales for Sportradar Digital Media AG, commented: “We are glad to have won TotoGaming being a new partner. It’s our aspiration to offer our partners with everything necessary to run probably the most entertaining and informative offering in the sports betting.